How to Find SEO Clients on LinkedIn by Understanding the Right People

Introduction

Assalam-o-Alaikum everyone. As you all know, LinkedIn is one of the biggest platforms for hunting SEO clients. In my point of view, Facebook, Reddit, Yelp, and Pinterest cannot be compared with LinkedIn when it comes to searching for SEO clients. This is just my point of view. You may have another platform that works better for you.

However, many people search for clients on LinkedIn but still cannot find the right clients. Even when they find a potential client, they are sometimes unable to properly approach and convert that opportunity into a client.

So, where is the actual problem?

In this article, I will explain the basic approach you should follow when searching for SEO clients on LinkedIn. Before contacting anyone, it is important to understand who that person is, what they do, and what their role is within the company.

Why Should You Never Ignore LinkedIn for SEO Client Hunting?

If you are hunting for SEO clients, my advice is to never ignore LinkedIn because it can be a powerful platform for finding potential clients. Many people are making money through LinkedIn by connecting with businesses and professionals.

But before searching for clients, two important questions come to mind:

  1. Why do business owners and professionals create profiles on LinkedIn?
  2. Which person from a company should we contact for our SEO services?

Understanding the answers to these questions can help you search for potential clients more carefully.

Why Do Business Owners and Professionals Create LinkedIn Profiles?

Business owners and professionals create LinkedIn profiles to build their professional identity. They share information about their business, company, services, experience, skills, and industry.

This information can be useful when you are searching for potential SEO clients.

When you open a potential client’s LinkedIn profile, you should not simply look at the person’s name and immediately send a message. You should properly read the profile and understand the person’s professional background.

 

Prompt for sending email on Linkedin

 

Copy and Paste

Text Transcript

Hi Jagannadh,

I came across your profile and thought I’d reach out.

I regularly help agencies and SEO professionals secure placements on niche-relevant websites in SaaS, Finance, Business, Tech, iGaming, and other industries.

If you need quality backlink placements for your projects, I’d be happy to share relevant sites and pricing.

Would that be of interest to you?

 

What Should You Check on a Potential Client’s Profile?

Before contacting someone on LinkedIn, carefully check their profile and try to understand three important things:

1. What Does the Person Do?

First, understand what the person is doing professionally. Look at their profile information and identify their work, services, or professional activities.

This helps you understand whether the person could be relevant to your SEO services.

2. Which Company Do They Work With?

The next thing you should check is the company associated with the person.

Understanding the company is important because your potential client may be connected to a business that could be relevant to the SEO services you provide.

3. What Is Their Exact Role in the Company?

The third and most important point is to identify the person’s exact role in the company.

Not every person working in a company is necessarily the right person to contact for SEO services. Therefore, before sending an email or LinkedIn message, you should first understand what position the person holds.

Read the Profile Before Sending an Email

One important step in SEO client hunting on LinkedIn is understanding the profile before sending an email or message.

Do not contact someone simply because they work for a company. First, check:

After understanding these points, you can decide whether the person is relevant to your SEO client search.

Conclusion

LinkedIn can be a useful platform for SEO client hunting, but simply finding people is not enough. You need to properly understand the profiles you find and identify the right people within a company.

Before contacting a potential client, take some time to read their LinkedIn profile and understand what they do, which company they work with, and what their exact role is. This approach can help you make your client-hunting process more focused and professional.

Frequently Asked Questions

1. Why is LinkedIn useful for finding SEO clients?

LinkedIn is a professional platform where business owners and professionals share information about their businesses, services, skills, experience, and industries. This information can help you identify potential SEO clients.

2. What should I check before contacting a LinkedIn prospect?

You should check what the person does, which company they work with, and what their exact role is in the company.

3. Should I message every person working at a company?

No. Before contacting someone, properly read their LinkedIn profile and understand whether their role is relevant to your SEO services.